STASH Sporting Goods Inc.

Stash logo




Business Profile

Stash Sporting Goods’ uniquely designed equipment ensures safety and protection of athletes. Stash Sports includes the LaceLocker, Stash Z3 Fielding Glove, Stash EPS Glove, Quick Mitt Hitting Gloves, and Stash Glove & Hand★Saver.



After spending 27 years as an athlete, Founder Carol “Stash” Stanley’s first foray into designing sports equipment featured a line of baseball and softball gloves which use “Palmer Padding” to disperse the energy from a sharply hit ball, to reduce painful contusions and bruising to the hand. The STAN-MILL MITT glove is the only one of its kind featured in a permanent collection in the Baseball Hall of Fame in Cooperstown, N.Y. It was the first to employ the use of padding in a batting style glove and hundreds of professional ball players have used STASH gloves for over 30 years.



STASH Sporting Goods recently launched its third major product and, in doing so, has recognized the benefits of aligning itself with Fredonia’s incubator and the university campus.

This latest product, LaceLocker®, is a unique footwear lace storage device designed to make running and competing in sports safer and more enjoyable. For more information about the LaceLocker, visit



The company, which has been in existence since 1981, was founded by Carol “Stash” Stanley, SUNY Fredonia Alumna.

From 1985 until 2000 she was Director of Student Information and Records at Drexel. She has also served the University of Pennsylvania and SUNY Binghamton in their student records areas, coached softball at Ohio State University and SUNY Binghamton (where she formed the varsity softball program and team), and organized, established and trained the Peruvian Women’s National Softball Team.

Stanley holds a bachelor’s degree from SUNY Fredonia with majors in Speech, English and Theater. She also holds a Master of Education degree from SUNY Cortland as well as a Master of Information Studies from Drexel University. In addition to her entrepreneurial efforts, she is currently the Registrar at the University of Virginia, a position she has held since 2000.



Contact: Carol “Stash” Stanley

214 Central Avenue
Dunkirk, NY 14048